Samsung shows off folding smartphone

Samsung has unveiled a folding handset at an event in San Francisco. It described its Infinity Flex Display as "the foundation of the smartphone of tomorrow" and said it intended to start production within months...


Samsung has unveiled a folding handset at an event in San Francisco.

It described its Infinity Flex Display as "the foundation of the smartphone of tomorrow" and said it intended to start production within months.

When unfolded, the device resembles a 7.3in (18.5cm) tablet. When closed, a separate smaller "cover display" on the handset's other side comes into use.

Samsung has teased the concept for more than five years and had been vying with Huawei to show off a device first.

However, both were upstaged a week ago when little-known start-up Royole unveiled a foldable phone of its own.

nlike Royole's FlexPai, Samsung obscured the final look of its device. It placed it in a case to hold off revealing the design until a later event.

It also did not disclose how it will brand the phone.

However, it did reveal that the forthcoming handset would be able to run three apps at once.

Justin Denison, the executive who unveiled the handset, noted that when folded up the device fitted "neatly inside" a jacket pocket thanks to the displays involved being thinner than those on earlier phones.

Unlike the FlexPai, the two sides of Samsung's device lie flat when closed. But this comes at the cost of there being noticeable breaks in its bezel, at least on the prototype demoed.

Shipments of Samsung's smartphones were 13.4% lower in the July-to-September quarter than for the same period the previous year, according to market research firm IDC.

Although the sector as a whole shrank over the 12 months, the South Korean firm still underperformed, with its market share slipping from 22.1% to 20.3%.

But analysts say a flexible phone has the potential to strengthen Samsung's brand and boost interest in its wider family of devices.


"We've already had squeezable, swivel, clamshell and even foldable phones," commented IDC's Marta Pinto.

"Differentiation is super important. Samsung's smartphone sales are declining as it faces serious competition from Huawei and other Chinese brands.

"If it can bring a new and really interesting device to the market it could be a chance to regain momentum and return to growth."

Google is also holding a developer event of its own for Android programmers.

One of its engineering chiefs announced that it would soon add support to the operating system to allow other manufactures to create foldable phones of their own.

It also tweeted an animation of the concept in action.

Source: BBC



Related Posts

WhatsApp is going to delete all your messages

Spotify finally launches an Apple Watch app

Volkswagen drivers can unlock their cars with Siri

Google's Home Hub is a digital photo frame, smart speaker

Samsung takes £4.4bn hit to profits from Note 7 fallout

Foldable phones will be a short-lived fad

Microsoft's HoloLens is going global

Samsung permanently stops Galaxy Note 7 production

Leave a reply
your email address will not be published

Featured Posts

Solari appointed Real Madrid head coach until 2021


Tarkwa: Ex-mine workers invested "handsome" severance pay in Menzgold – Aubynn


2020 polls: I'll rebrand NDC for huge victory – Bagbin


Idris Elba doll worth £850 is getting royally mocked


WhatsApp is going to delete all your messages


All KNUST unions restore services immediately


You criticise Nat'l Cathedral "as if somebody has asked you for money" – Duncan-Williams


Tarkwa: Ex-mine workers invested "handsome" severance pay in Menzgold – Aubynn


Idris Elba doll worth £850 is getting royally mocked


WhatsApp is going to delete all your messages


You criticise Nat'l Cathedral "as if somebody has asked you for money" – Duncan-Williams


WhatsApp is going to delete all your messages


All KNUST unions restore services immediately


All KNUST unions restore services immediately