Fashion giant, Nallem, is urging all Ghanaians to massively patronise African wear particularly during this Christmas season, since, according to the clothing line, African prints are stunning and beautiful.

The move, Nallem believes, will help develop and grow the local fashion and textile industry, and ultimately have a knock-on effect in terms of the sector’s contribution to the country’s Gross Domestic Product (GDP).

To this end, the clothing line is rewarding its customers with huge price reductions on selected offerings within its terms and conditions. 

Nallem’s ‘Black Friday’ promotion, through which it will reward its customers, begins on Friday, 15 to Friday, 29 November 2019. 

For ‘Black Friday’, both existing and prospective customers will have the opportunity to enjoy huge discounts at the various Nallem shops at the malls and Kokomleme on every Friday in November. They will also have the option to choose various apparel and designs for men and women as well as clothes for children in addition to accessories such as bags, sandals and jewelries. 

The Sales Manager of Nallem, Mr Samuel Akoto Danso said the clothing line recognises its customers as stakeholders and will, thus, set up a special and dedicated discount rack – “Ay3 d3” – to reward them with exquisite apparel and designs while offering them customer-centric services.

“It’s a few weeks to Christmas and as part of our annual programmes, we celebrate our customers, both old and new with amazing offerings. We also use this opportunity to say thank you to all our customers for their patronage of our business and their loyalty”, Mr Danso said. 

Nallem Clothing’s vision is to grow into a global player in the fashion industry with outlets in major fashion cities across the globe influencing seasonal collections, fashion trends, colours and playing a key role in establishing Africa’s presence on the international fashion scene.