Saturday, 05 July

'SARTORIA': Black Sherif partners with Italian luxury and sportswear icon Ellesse for autumn campaign

Entertainment
Black Sherif wearing Ellesse's new SARTORIA

Pictures of Ghanaian singer-songwriter and rapper Black Sherif, Mohammed Ismail Sherif Kwaku Frimpong, sporting popular fashion brand Ellesse have surfaced on the internet.

The world renowned Italian Ellesse is a 64-year-old luxury and sportswear brand founded by Leonardo Servadio.

For Ellesse's autumn 2023 collection called SARTORIA, Kwaku the Traveller hitmaker Black Sherif was chosen together with Swiss singer Priya Ragu as models.

In one of the campaign photos, the elegantly slender music stars gracefully donned emerald winter-ready Ellesse tracksuits flanking a beautiful and serene long hair hound.  

In other shots, Sherif wore new swanky Ellesse jackets, relaxing against an artful pillar in a luxury mansion and a yellow two-door car of the classic era.

The spirit of Ellesse is captured in the line ‘Be Bold’ and the SARTORIA campaign message is: 'Encouraging people to make every street their own personal runway, wherever they are and whatever they’re wearing'. 

Check out Sherif's remarks about the SARTORIA as he also reveals his favourite jacket from the stock below:

Meanwhile, Black Sherif's latest single is a double A-side with songs: Yaya and Simmer Down.

Watch the performance videos for both pieces below:

 

Source: classfmonline.com/Prince Benjamin