Japan's sake joins UNESCO's cultural heritage list
Sake is perhaps more Japanese than the world-famous sushi. It's brewed in centuries-old mountaintop warehouses, savored in the country's pub-like izakayas, poured during weddings and served slightly chilled for special toasts.
The smooth rice wine that plays a crucial role in Japan's culinary traditions was enshrined on Wednesday by UNESCO on its list of the "intangible cultural heritage of humanity."
At a meeting in Luque, Paraguay, members of UNESCO's committee for safeguarding humanity's cultural heritage voted to recognize 45 cultural practices and products around the world, including Brazilian white cheese, Caribbean cassava bread and Palestinian olive oil soap.
Unlike UNESCO's World Heritage List, which includes sites considered important to humanity like the Pyramids of Giza in Egypt, the Intangible Cultural Heritage designation names products and practices of different cultures that are deserving of recognition.
A Japanese delegation welcomed the announcement in Luque.
"Sake is considered a divine gift and is essential for social and cultural events in Japan," Kano Takehiro, the Japanese ambassador to UNESCO, told The Associated Press.
The basic ingredients of sake are few: rice, water, yeast and koji, a rice mold, which breaks down the starches into fermentable sugars like malting does in beer production. The whole two-month-long process of steaming, stirring, fermenting and pressing can be grueling.
The rice — which wields tremendous marketing power as part of Japan's broader cultural identity — is key to the alcoholic brew.
For a product to be categorized Japanese sake, the rice must be Japanese.
The UNESCO recognition, the delegation said, captured more than the craft knowledge of making high-quality sake. It also honored a tradition dating back some 1,000 years — sake makes a cameo in Japan's famous 11th century novel, The Tale of Genji, as the drink of choice in the refined Heian court.
Now, officials hope to restore sake's image as Japan's premier alcoholic drink even as the younger drinkers in the country switch to imported wine or domestic beer and whiskey.
"It means a lot to Japan and to the Japanese," Takehiro said of the UNESCO designation. "This will help to renew interest in traditional sake elaboration."
Also, Japanese breweries have expressed hope that the listing could give a little lift to the country's export economy as the popularity of sake booms around the world and in the United States amid heightened interest in Japanese cuisine.
Sake exports, mostly to the U.S. and China, now rake in over $265 million a year, according to the Japan Sake and Shochu Makers Association, a trade group.
Japan's delegation appeared ready to celebrate on Wednesday — in classic Japanese style.
After the announcement, Takehiro raised a cypress box full of sake to toast the alcoholic brew and cultural rite.
Source: apnews.com
Trending World

Cameroon's controversial election maintains Biya at 92, opposition reports gunfire
15:24
US kills 14 in strikes on four alleged drug boats in Pacific
17:48
Amazon confirms 14,000 job losses in corporate division
17:42
Man pleads guilty to killing Japan's former PM Shinzo Abe
17:41
Tourist plane crash in Kenya kills 11 on board
17:26
Ivory Coast president, 83, secures fourth term after two rivals barred
17:21
Mali shuts schools and universities as jihadist blockade worsens fuel crisis
17:19
Man sets wife and children ablaze before taking his own life
09:14
American missionary reportedly kidnapped in Niger
13:39
Côte d'Ivoire: An ex-first lady, a tycoon and a 'safe pair of hands' vie for power in a cocoa superpower
13:36


